If you’re not a data scientist (and sometimes even if you are), big data can be daunting.
Plowing through numbers is taxing and time-consuming. It’s easy to lose your way. You might battle through ‘figures fatigue’ and find useful points and patterns, only to find yourself struggling to communicate them to a wider team. And if you’re dealing with data points in the thousands or millions, it’s simply impossible to process them in numerical format alone.
Why should I use data visualization?
What data visualization tools should I be using?
There are several good data visualization tools you can use to create intelligent views of your data so you can make revenue-boosting actions.
What do I do with the data once I’ve visualized it?
Although data visualization makes interpreting your numbers substantially easier, there are still decisions to be made once you have a clear picture.
We couldn’t put it better than the Harvard Business Review did in 2016: ‘Automatically converting spreadsheet cells into a chart only visualizes pieces of a spreadsheet; it doesn’t capture an idea.’
This is where the harvesting stops, and the strategy starts. Ask yourself, does this data present a final answer? A non-negotiable solution? Or does it require further drilling down?
Data will tell you that you need to change your strategy, but it won’t tell you how. This is where data strategists come in.
See how data can boost your revenue by booking a free 15-minute meeting with a Datamize Strategist today. We can help you to unlock valuable information from your data, and get tailored, expert assistance with the crucial next steps.
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